Monday Morning Mobile: The Need for Data Speed

By Olivia Rerek

With all this smart phone technology coming out faster than the market itself can handle, the amount of money being thrown into broadband connections, as well as the number of connections total, has increased substantially.

Studies by the Leichtman Research group show that there has been an added 1.1 million new net connections by broadband providers during the first three months of 2013, increasing the total amount of broadband subscribers to 82.4 million in the US alone. Top phone companies AT&T and Verizon have had a significant increase in fiber optics subscribers at about 919,000 in the fiscal month. Fiber optics is becoming the new favorite among broadband accounts holding 40 percent of AT&T and Verizon’s total broadband customer base.

In today’s day and age, speed is everything; after all the markets have to keep up with the constantly changing trends and the increasing consumer demand for data and new methods of communication. In the current market, apps such as MessageMe, which is one of the latest apps to hit the Android market, can spread quickly; it already has 5 million users, a huge increase since its 1 million users in the first 10 days alone. It’s amazing how quickly a technology can be picked up by others and mimics the increased speed of networks.

The real estate industry is not immune to the need for speed either and has jumped embraced the use of their mobile apps to help home owners, sellers, and buyers, integrate their home searches into their daily lives on their phones. Real estate has turned to mobile apps as a way to engage home buyers and help them search for homes faster, easier, and in a more organized fashion.

With consumers shifting to their mobile devices and craving newer, faster technology that allows them to access the information they want from their mobile devices, the time is now to outline your mobile strategy. How will you remain relevant in today’s high speed mobile world without a mobile strategy of your own?

To see how your website formats on mobile devices visit www.TestMySiteNow.com

Reprinted with permission from RISMedia. ©2013. All rights reserved.

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